Job Reference: BBBH7508.2
Job Duration:
Start date: ASAP
Description:
SENIOR CRM EXECUTIVE
STOCKPORT
THE OPPORTUNITY
An exciting opportunity has arisen for an internationally recognised and industry leading business in Stockport who is looking to expanding their Marketing team.
We've been exclusively appointed to seek out an experienced Senior CRM Executive to join the team. This is newly created vital position is a vital new appointment to the team and will suit someone who is has experience of creating targeted segmented email campaigns and using them to monetise a significant dataset.
This is an exciting opportunity for an experienced CRM Executive to join the team as a SeniorCRM Executive under the leadership of a truly inspirational Head of Marketing.
Whilst you'll need experience, you are also guaranteed to learn and enhance your skill set within this rapidly expanding business.
PACKAGE: Up to £30,000 (Negotiatable ifyou are ready to take on a CRM Manager position) + Great Benefits
THE ROLE:
* Reporting to the Head of Marketing, you'llbe able to join the team as an Senior CRM Executive within a fast paced department
* Working as part of a small team, you'll be responsible for deploying 50 to 80 campaigns per week
* Planning, creating and executing high-quality campaigns to the B2C database
* Using pre-existing templates, you'll create effective engaging content which is also 'on brand'
* Using A/B testing and optimising campaigns to increase engagement levels, click through and results
* Using automation tools to trigger content based on customer behaviour
* Utilise dynamic content wherever possible to personalise content for the customer
* Improvedata quality and customer profiling
* Constantly evolve campaigns based on testing strategies, performance indicators and audience insight to ensure we're getting the most out of our databases at every opportunity
* Support the analysis and reporting of campaigns and suggest improvements based on this analysis
* To ensure timely deployment of all campaigns
* To work with digital designers ensuring all assets are of a high quality & that their resource time is optimised
* Monitoring and reporting on competitor activity
* To ensure rigorous testing of all email & SMS deployments to ensure 100% accuracy
THE PERSON
* Must have experience in similar role such as an CRM Executive / Senior CRM Executive / Email Campaign Specialist
* Experience of implementing volume B2C email marketing campaigns is essential
* Able to write high quality engaging email contentto produce high levels of engagement and conversion
* Any experience of using 'RedEye' eMarketing (or similar omni platform email / sms marketing tools) would be a significant advantage
* A basic level understanding of HTML to be able to change coloursin the source code
* Must have experience of building, testing, refining & reporting on large-scale email deployment
Proven experience of
* Increasing email campaign metrics i.e. open rate, clicks, conversion
* Deploying all forms of emailmarketing; campaign, loyalty, retention, content
* Working with marketing automation tools, data management & segmentation* Utilising customer data platforms with associated AI queries and dynamic content
* Manage multiple streams of work at onetime - organisation and prioritisation is key
TO APPLY:
If you have the experienced required for the Senior CRM Executive, then please send your CV via the advert for immediate consideration.
Get Recruited is acting as an Employment Agency in relation to this vacancy.
Industry: Marketing
Salary: £25000.00 - £35000.00 per annum + + Great Benefits
Salary Benefits: + Great Benefits
Vacancy Type: Permanent
Job Skills: CRM Executive, Senior CRM Executive, Email Marketing Executive, Emarketing Executive, Email Campaign Executive, Digital Marketing
Contact Name: Matthew Ager
Website: -
Direct Application URL: -