Job Reference: 15505/001
Job Duration: Permanent
Start date: ASAP
Description:
Brand Marketing Activation Manager | iGaming | Spain (Ceuta) |Hybrid | Competitive salary plus benefitsBrand Marketing Activation Manager required for an exciting International iGaming company based in Ceuta. The role requires someone who is able to drive and oversee the Brand localization strategy for our client's Spanish business portfolio. With Brand Growth as primary focus, your main responsibility will consist in building and owning the Marketing Strategy for the Spanish brandsportfolio across Offline channels, coordinating and overseeing its correct implementation in collaboration with external mediaagency.
You will be the ultimate responsible Media planning and Strategy for the entire Spanish brand portfolio, ensuring plans follow the regulation and are aligned with local market needs. This role will sit in Ceuta but might include regular travel to other locations.
What's on offer to you?
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Genuine career progression
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Career changing opportunity with an International Organisation
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Reports to Head of Marketing - Spain
What You Will Be Doing
*Formulate the annual marketing plans for the company's brands in the Spanish market, adapted to the strategy, goals and business needs in Spain
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Perform continuous monitoring and analysis of competition and market trends
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Coordinate and oversee Marketing content productions across all Marketing channels, both offline and online, ensuring these are adapted to localregulation, brand guidelines, and core target (e.g. defining key value proposition, etc)
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Oversee the Spanish Social Media channels, supporting the Organic Social specialist in the execution and planning of the content to ensure its relevancy for the audience, to help drive engagement around the brand in SM
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Proactively explore new media opportunities, channels and concepts to grow the business's brands and generate awareness, with the aim to become the number 1 gaming operator in the country*
Plan, brief and coordinate the execution of the offline marketing campaigns, in collaboration with local media and creative agencies, analysing success of previous ones to make recommendations
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Oversee the brands metrics performance and submitting recommendations to the business to deliver the targets
What You Will Need to Succeed In This Role
*Degree in Advertising, Marketing, PR or other relevant studies related to communication
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At least 2 years' experience ina similar role, planning or coordinating Offline Marketing campaigns and Media Mix, either in a company or advertising agency*
Confident about how Advertising and Media agencies operate, with good understanding of Media landscape and Spanish consumer behaviour
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Great capacity for autonomous problem solving. Highly organised by nature and proficient in multi-tasking;you see pressure as a challenge and work through problems in a logical manner, breaking down the complex into the achievable.*
Experience with Media Planning across Traditional media (TV, OOH, etc). Social Media understanding is a plus
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Knowledge of the iGaming industry preferred
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Based in Ceuta or willing to relocate
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Good interpersonal skills to be able to communicate effectively and build collaboration streams with different multi-geographic teams
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Strong written and verbal communication skills
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Fluent Spanish and English required (also written)
To Apply
If you are an experienced Brand Marketing Activation Manager, and this is the challenge that you are looking for in your career, get in touch withme today. Please click on the 'apply' button and upload your CV and a Cover Letter or alternatively contact Rhona Tattersall, Recruitment Consultant by email rhona.tattersall@srgeurope.com or call Gibraltar +350 200 69999.
Keywords: Brand Marketing Activation Manager |Ceuta |iGaming |Advertising |Spanish
Industry: Marketing
Salary: Competitive salary plus benefits
Salary Benefits: Competitive salary plus benefits
Vacancy Type: Permanent
Job Skills: -
Contact Name: Rhona Tattersall
Website: -
Direct Application URL: -