Job Reference: BBBH6635.4
Job Duration: Perm
Start date: ASAP
Description:
MARKETING EXECUTIVE
READING
UP TO £27,000 + EXCELLENT BENEFITS
THE COMPANY:
We are currently recruiting on behalf of a market-leading travel company based in Reading who are looking for an experienced CRM Marketing Executive to join their growing marketing department
CRM MARKETING EXECUTIVE RESPONSIBILITIES:
As a CRM Marketing Executive, you will be expected to;
* Create and implement email campaigns in line with the email planner including content writing, image selection and template modification.
* Working with the Product Team to create appropriate offers and content for each email.
* Generating landing page content and offers to support email content.
* Proofing and scheduling all email campaigns.
* Creating reports and presentations to show channel performance.
* Briefing Sales Team on upcoming email activity.
* Working with various teams across the business to create engaging email content.
* Monitoring performance for email activity using ESP reports and Google Analytics.
* Working with the Group Marketing Manager and ESP to create new CRM emails, develop testing programs and try new technologies in order to increase KPIs.
* Workingwith various teams to create new emails templates as and when required.
Key skills required:
CRM MARKETING EXECUTIVE PERSON SPECIFICATION:
My client Is looking for a CRM Marketing Executive with the following experience;
* Experience buildingand managing CRM
* Data segmentation and manipulation skills
* Basic HTML knowledge - the ability to make simple amends toemail templates
* Knowledge of CRM / ESP systems
* Supporting campaigns - Email, DM, SMS
* Experience in a fast-paced environment
* Experience in the Travel Industry or a passion for Travel is desirable.
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Industry: Marketing
Salary: £25000.00 - £27000.00 per annum + Excellent Benefits
Salary Benefits: Excellent Benefits
Vacancy Type: Permanent
Job Skills: E-marketing, Email Marketing, Digital Marketing
Contact Name: Chloe Marsh
Website: -
Direct Application URL: -